1.Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.
2.Coordinate activities between departments, such as news and programming.
3.Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
4.Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
5.Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
6.Establish work schedules and assign work to staff members.
7.Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.
8.Prepare copy and edit tape so that material is ready for broadcasting.
9.Confer with directors and production staff to discuss issues, such as production and casting problems, budgets, policies, and news coverage.
10.Develop ideas for programs and features that a station could produce.
11.Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.
12.Develop promotions for current programs and specials.
13.Perform personnel duties, such as hiring staff and evaluating work performance.
14.Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.
15.Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.
16.Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.
17.Operate and maintain on-air and production audio equipment.
18.Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.
19.Read news, read or record public service and promotional announcements, or perform other on-air duties.
20.Direct setup of remote facilities and install or cancel programs at remote stations.
21.Conduct interviews for broadcasts.
22.Cue announcers, actors, performers, and guests.
23.Participate in the planning and execution of fundraising activities.